Our marketing and communications team develops compelling marketing capabilities to help drive member adoption of NCTC services. We negotiate partnership agreements with marketing agencies to enable our member operators to acquire new customers and drive upsells using the latest digital marketing tactics. We support member education with a robust webinar program, and we foster greater engagement and collaboration with the industry's best events- The Independent Show and the Winter Educational Conference.

Digital Marketing Partners

Our marketing partners provide our member operators with a full range of digital marketing services including lead generation, paid search and retargeting. Drive new customers and upsells with proven marketing tactics that work for any size operator!

Satcom Marketing, LLC | Approved Partner

Your Turnkey Sales and Customer Service Solution!

Types of companies that could be eligible for Membership include:




Electric Cooperatives


Regional Fiber Networks





But at this time, NCTC is not accepting applications from OTT providers, satellite video or broadband providers, pure WISPs and wireless voice and data service providers.

Our Bylaws require us to evaluate applicants based on several criteria including financial responsibility, technical ability/experience, adequate facilities, compliance with our current agreements and other items. Questions in the application give us the minimal information to evaluate the applicant’s ability to meet the eligibility requirements.


Linear Video Content (Programming)  

Competitive pricing and terms with more than 200 networks, consisting of large media companies, independent networks, and broadcast station owners. and the following efficiencies:

  • NCTC manages all aspects of content provider billing and provide a consolidated breakdown of monthly fees for each Member.
  • NCTC works with content providers to secure marketing dollars and/or promotional support opportunities.
  • NCTC provides guidance and forecasting tools to help Members manage costs.
  • NCTC provides guidance and overview of new agreements through the use of webinars, notices and direct one-on-one communication.


Equipment and Services (Group Purchasing)

Competitive pricing on products ranging from fiber cable and CPE hardware to video solutions from nearly 100 suppliers offering thousands of products to our Members along with the following efficiencies:

  • Dedicated webstore serves as a one-stop shop for hardware, software and services.
  • Members work with a single point of contact at NCTC for purchases from multiple suppliers and for multiple products.

Advanced Technology Img

Advanced Technology and Platforms (Video Solutions)

Competitive rates with companies offering technologies that allow Members to provide their subscribers with an intuitive, multi-screen experience and improve their product margins.

  • NCTC develops solutions that meet consumer demands for more flexibility, more choices and more interactivity.
  • NCTC negotiates and maintain agreement with strategic partners in the advanced video platform space.
  • Agreements include efficiencies normally only available to large providers including full launch support, fast-tracking of OTT provider/app deals, a managed road map and NCTC expertise on the platforms.


Internet Software and Access (Broadband Solutions)

Competitive rates on IP transit and transport (point-to-point), managed home Wi-Fi and smart home services.

  • NCTC negotiates agreements with strategic carriers and CPE partners to obtain lower rates, better terms and dedicated support.

Promotions and Campaigns

When video content providers inform us about free previews and other promotional opportunities our member operators can use to market their pay-TV offerings, we post them here.

Free Previews

Free previews are a great tool for driving upsells for your pay-TV subscribers. Use them to promote your optionl channel packages and add-on tiers.

Cross-Channel Promos

Get support for running cross-channel spots to promote certain programming networks to your subscribers.

Marketing Support

Some of our master agreements include available marketing funds to reimburse members for promoting certain networks.

Members-Only Content: To view the currently available promos, log in and come back to this page for all the details.

Marketing White Papers

An exclusive benefit of your NCTC membership, our white paper library lets you get up to speed on marketing topics including:

  • Affiliate Marketing
  • Digital Marketing
  • Native Advertising
  • Search Engine Optimization (SEO)
  • Content Marketing
  • Inbound Marketing
  • Online PR
  • Social Media Marketing
  • Email Marketing
  • Marketing Automation
  • Search Engine Marketing (SEM

To access the White Paper library, log in to nctconline.org then come back to this page to view the white papers.

Tool Kits

Jump-start your marketing program with NCTC's step-by-step guides to common marketing tools and tactics.

Public Relations Toolkit
A member-exclusive guide to help you design and launch a PR campaign that will further your brand in the community. Includes downloadable templates for press releases and an editorial calendar to help you plan your strategy.

Social Media Toolkit
From beginner to everyday user, this kit will support you in your strategies and efforts, including content for your social platforms, user-guides, and engaging dates to keep you connected to the rest of the social world.

To access the tool kits, log in to nctconline.org then come back to this page.