April 23-25, 2018
Intercontinental Hotel | Kansas City, MO
NCTC’s marketing confab combines best practices discussion as well as presentation and workshop sessions designed to inspire and build collaboration among cable and broadband marketers from NCTC member companies around the country.
Why Should You Attend the Confab?
You’ll spend a day and a half with some of the best and brightest marketers from NCTC member companies of all shapes and sizes.
The sessions are focused on the marketing know-how you need today, and you’ll find key takeaways that you can implement almost immediately.
Sharing ideas is sometimes the best form of learning! Our interactive sessions and roundtable discussions are a key element of this conference.
What members are saying:
"This is always my favorite meeting of the year. It's hard to connect with my counterparts at larger conferences, so it's great to attend this confab and focus solely on marketing with people whose jobs mirror mine."
""The meeting is short, so not too much time away from the office, but packed with lots of topics and great information with some fun and opportunities to build relationships mixed in."
""The round table discussion was really interesting and extremely valuable to know who we can connect with in the future for certain topics."
Monday, April 23
- 6:30-9:30 PM
Welcome Event at Top Golf (sponsored by A&E Networks)
Shuttle departs Intercontinental at 6:10 PM
Tuesday, April 24
- 8:30 AM
- Breakfast (full buffet, at hotel)
- 9:00 AM
- Welcome and Introductions
- 9:15-10:15 AM
- 10:15-10:30 AM
- 10:30 - 11:45 AM
- 12:00-1:30 PM
- Lunch offsite (we will walk)
- 1:45-3:15 PM
NCTC marketing toolkit and 2018 updates
NCTC’s Sarah Connole provides an update on the NCTC’s marketing toolkit initiative - this will be an interactive dialogue where we seek your feedback about this project.
- 3:15-3:30 PM
- 3:30-4:30 PM
“TV Matters” Research Presentation
In an ever-changing media landscape, what role does TV play in people’s lives today? We took that question to people across the US to learn how they’re consuming video content right now. But we didn’t stop there – we also took TV away from them to see how they would cope, revealing deep insight into the continued value and power of TV.
- 5:30 PM
Brewers vs Royals at Kauffman Stadium(sponsored by Viacom)
Shuttle departs the hotel at 5:45 PM; game starts at 7:15 PM
Wednesday, April 25
- 8:15 AM
- Breakfast (full buffet)
- 8:45-9:15 AM
- 9:15-9:30 AM
- 9:30-11:30 AM
Past attendees will tell you this is one of the best parts of the confab. This is your opportunity to ask questions of other attendees on the topic of your choice and participate in an active group discussion. If you have discussion topics you would like to submit ahead of time, please send them to Sarah Connole.
- 11:30 AM - 12:00 PM
- Wrap up / closing remarks
- 12:00 PM
- Conference concludes
Space is Limited - Sign Up Today
The Confab is open to all NCTC member operators, but in order to maintain the intimate networking-friendly nature of this event, attendance is limited to 25 individuals.