Primavera Group for
National Cable Television Cooperative
July 30, 2018
2018 Independent Show Day Two: Experts Share Knowledge on How to Manage the Changing Pay-TV and Broadband Ecosystem
Anaheim, CA—The 2018 Independent Show (TIS), presented by the National Cable Television Cooperative (NCTC) and the American Cable Association (ACA), is in full swing, with today’s sessions covering how operators can manage the ever-expanding and changing pay-TV and broadband ecosystem.
Today focuses specifically on the increasingly competitive telecom environment, and explores innovative ideas, products and solutions that will help providers face these changes head on.
Day Two Agenda Highlights
Super Leaders Panel – Tackling the Challenge of Change…And, Everything Else!
Brad Moline, ALLO Communications; John Colbert, Fidelity Communications; Brian Lynch, Schurz Communications; and Michael Bowker, Cable ONE discuss the latest issues affecting the industry, how operators can leverage over the top (OTT) to their advantage and the importance of broadband to today’s business in a panel moderated by Mark Robichaux, Multichannel News. The panel will also touch on the latest retransmission consent renewals and how to best prepare for the next round.
Three Things You Need to Know About Broadband
Attendees will hear from David Isenberg, Broadband Strategies; Tom Whitaker, Shentel; Chris Lammers, CableLabs; and Scott Schultz, TDS Telecom about key topics and considerations in technology, the types of applications and future demands of broadband infrastructure and how marketing messaging and customer communications strategies will need to evolve in order to position broadband service in the minds of consumers.
Washington Keynote: Does D.C. Listen?
ACA President and CEO Matthew M. Polka moderates a session with national political commentator, researcher and communicator Frank Luntz of LuntzGlobal that will explore the changing dynamics in Washington, how operators can better communicate their issues and concerns, and what they need to know about the electorate and how they view the industry.
The Independent Show Washington Perspective:
Frank Luntz: National Political Commentator
“Americans want to know exactly what people think and what people believe about the pressing issues of the day. That’s exactly what I plan to provide - along with a new lexicon to help cable companies better connect with their customers.”
Attendees are encouraged to click hereto download the #TIS18 app to view the show’s full agenda, speakers and exhibitors, receive alerts, and gain access to more in-depth show content.
Note for editors: Interviews and photos are available upon request.
About the National Cable Television Cooperative
The National Cable Television Cooperative, Inc. (NCTC) is a Kansas-based, not-for-profit corporation that operates as a programming and hardware purchasing organization for its member companies who own and operate cable systems throughout the U.S. and its territories. NCTC seeks to maximize current and future opportunities to ensure the profitability, competitive stature and long-term sustainability of its member companies. NCTC represents more than 750 member companies in programming and technology acquisition. NCTC is actively engaged in helping network providers and suppliers evolve their business models to deploy new video/data solutions to match the changes in the media landscape.
About the American Cable AssociationAbout the American Cable Association
Based in Pittsburgh, the American Cable Association is a trade organization representing about 800 smaller and medium-sized, independent companies that provide broadband, phone and video services to nearly 8 million customers primarily located in rural and smaller suburban markets across America. Through active participation in the regulatory and legislative process in Washington, D.C., ACA’s members work together to advance the interests of their customers and ensure the future competitiveness and viability of their business. For more information, visit: http://www.americancable.org/.